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Ex-sales rep Stanley likes bank's direction

Bobbi Stanley is the new bank manager at Associated Bank in East Ellsworth, succeeding Jonas Gonstead. Stanley has been with the bank at its Hudson Coulee branch for the last four-and-a-half years. (Herald photo by Bill Kirk)

Ask Bobbi Stanley and she’ll say she loves being in customer service.

It was an integral part of her sales career beginning at age 16, a career which continued until four-and-a-half years ago. It’s also important in her present position, as the new bank manager with Associated Bank in East Ellsworth, succeeding Jonas Gonstead, now at the bank’s Red Wing location.

So Stanley’s pleased with the latest direction her employer’s been taking.

“They’re concentrating on customer service,” she said Thursday.

This is the first time the River Falls native has headed one of the bank’s offices, she said. She began in the industry at its Hudson Coulee branch as a personal banker. For the last six months, she was teller supervisor there, getting a taste of management in preparation for her new Ellsworth role.

“My goal has been to go into management,” she said, noting she learned about the vacancy here and thought she’d be a “good fit.”

Comparing the east end site, where she started the middle of last month, with the one in Hudson, Stanley said it’s bigger physically, but handles around half the volume of business as its counterpart to the north. Yet, she likes the fact she gets to see more people locally; she finds as one gets closer to the Twin Cities, business becomes more impersonal, what with computer and mobile device capabilities.

The local branch has five employees, she said, praising their experience and the support she’s received from them in her opening weeks in the manager’s post.

Joining the bank at Hudson, she was licensed to serve health and life insurance needs (presently the responsibility of a different bank department), along with smaller annuities, she said. Here, she’s licensed to work with home loans, takes care of second mortgages (first mortgages are “farmed out”), makes car loans, consumer protection arrangements and more.

“We can help any type of small business,” she said.

She reminded Green Bay Packer pro football fans the bank is the team’s number one sponsor at Lambeau Field in Green Bay and invites the public to come in for Packer checks, debit cards and the like. Cheesehead hats and promotional items such as Packer thermoses are often given out.

For more please read the Nov. 13 print version of the Herald. 

Bill Kirk

Bill Kirk was editor of the Pierce County Herald in Ellsworth, from 1988 to February, 2015 and is now on staff as a reporter. He holds a bachelors degree in journalism from the University of Wisconsin-Eau Claire. He previously worked in the media distribution department at the University of Minnesota's Minneapolis campus and is past editor of The Tri-County News in Osseo, Wisconsin.

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